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Mastering finance doesn’t have to be boring!

Meet the Mac Family, characters who reflect our students’ desires, dreams, and goals. You’ll follow along with them throughout your course in fun case studies that help you learn everything you need to know about finance.

Which Mac’s most like you?

Accounting Equation Basics

President Mac

The leader of the Macs; an inspirational and insightful man who’s full of wise quotes and clever experience-based stories. Although he’s been retired for a few years now, he always keeps a watchful eye over the family’s business empire’s direction and growth because he knows how important it is for everyone to have a strong financial education. His influence affects each family member differently as he lends helping hands in his own quiet, yet crucial ways.


Fashion Mac

What a lady! Elegant, intelligent and creative in spirit, she adds glamour and pizzazz to the Mac family table. She’s all about fashion and beauty, and you’ll see her sporting all the latest trends. And she used that passion to launch her own business: Fashion Mac Glam Handbags, which (thanks to a bit of mentoring from President Mac and a great finance education here at our Academy) is positively thriving. You’ll get the inside scoop on her entrepreneurial journey throughout your course.

Income Statement Example 3

Millionaire Mac

The Mac Family’s eldest son is a real charismatic character. He earned his fortune through a wide variety of business ventures ranging from weddings and funerals to real estate investment. He’s high-energy, full of exciting new ideas, and, as a serial entrepreneur, he always seems to working. Wise old President Mac says Millionaire needs let go of the reins more often, because his desire for control over his success means he can get a little too involved.


Sporty Mac

He’s young, dynamic, and big into personal development. Sporty’s always looking to better himself and continuously sets goals to help him achieve financial success. He’s also a total sports fanatic, though running and golf are his favourites. Since Sporty’s such a great planner and organiser, President Mac gave him a bit of financial support to begin following his passions – and launch Sporty Mac Running: a successful franchise business.


P Mac

P Mac loves life, never takes things too seriously, and charms people in business and in life through her quirky sense of humour. She’s light-hearted, fun-loving and enjoys a vibrant social life. Like her brother K, she spent several years in a large food-industry enterprise; a great fit for such an outgoing Mac. With President Mac’s mentoring and a solid financial education from the Macs Finance Academy she was able to launch P Mac’s Fab Foods… and now competes with K!

Income Statement Examples

K Mac

One of the family’s more serious members, K Mac’s a highly regimented, hard-working, and focussed individual. He has a ton of food industry experience and eventually tired of working for others, so he struck out on his own – today, K Mac Fine Cuisine is a household name in industry circles. He’s got strong competition – from his sister P! – and doesn’t mind one bit. They’ve been best buds since childhood and she’s always winding him up. She says she’s going to take over his company one day… good thing K Mac loves a challenge.

Balance Sheet Example 9

Sophia Mac

While Sofia, daughter of Millionaire Mac, is still studying at university she grew up immersed and interested in her dad’s business empire. She’s been right there as he bought, sold, and negotiated quite a few times and was always listening and learning. President Mac thinks she’s a chip off the old block and soon, she’s going to use her program’s practical year to run a new start-up local furniture business for her Dad.

Working Capital Formula 5

Mary Mac

The heartbeat of sincerity and caring in the family, Mary just loves to help others. She’s well-known for her kindness and compassion and people seek her out for these qualities. President Mac and Mary Mac absolutely adore each other and, since he knows she’s an amazing musician, one Christmas he mentioned that she could use her musical talent music to set up a charity. She loves to travel abroad to work with underprivileged children kids, but resources were scarce. Compassion and passion made a perfect match: today, Mary manages her own music business to help raise much-needed funds to support her charitable causes.